Koch Comm Blog - Ad Frequency

With Facebook ad frequency, it’s important to strike a balance

More isn’t always better. Find a happy place with your Facebook advertising through measurement efficiencies.

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Over the River and Through the Sales Funnel

Prepare and target content that speaks to each stage and you’ll be ready to lead customers through conversion.

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Facebook Algorithm Changes - what's different and what stayed the same

Facebook Changes: Post Game Presser

We’re three months out from Facebook’s announcement of sweeping algorithm changes, here’s what we’re seeing now.

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Facebook Changing the Game

Facebook is Changing the Game… Again

Organic reach was already dead, and it’s about to be even deader.

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DTR Sales Funnel and Social Media

DTR: Social Media and the Sales Funnel

By taking into account where your customer is in their journey, you have the ability to increase conversions.

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