Are You There, Audience? It’s Me, Facebook.
Identifying your true target audience involves finesse, but it can be done.
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With Facebook Ad Frequency, It’s Important to Strike a Balance
More isn’t always better. Find a happy place with your Facebook advertising through measurement efficiencies.
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You Get a Message! and You Get a Message! and You Get a Message!
If a tree falls in the forest, does it make a sound? Hone your audience through measured targeting practices to ensure your message gets heard.
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4 Ways to Use Video Outside of TV Advertising
Video is one of the most powerful tools marketers have at their disposal. It creates an emotional connection that’s hard to match.
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Retargeting Ads for Social Media
Parts of digital advertising are becoming less effective. However, as technology advances, marketers and business owners have an opportunity to utilize highly targeted paid media.
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