Facebook Pixels and UTM Codes – A Love Story
To have a holistic view of ad performance we often look to UTM codes and Facebook Pixels. Utilizing different analysis tools is essential for our success.
Read MoreGet It Right With KPIs
KPIs, or Key Performance Indicators, are a set of metrics used to define and measure success for your business. These metrics are set based on your company’s objectives, goals and strategies.
Read MoreA New Way to Approach Measurement Strategy
When you get your reporting right, the rest of your success falls into place.
Read MoreClimb the Ladder of Social Media Success
We’ve debunked three common myths about social media analytics to help focus how you measure success.
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