Art of email list size

Bigger Isn’t Always Better: The Art of Email List Size

Hate to break it to you, but the size of your email distribution list doesn’t mean much if your recipients aren’t opening, clicking and engaging with your content.

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KC HashOut Entrepreneurship

#PREHASH: Entrepreneurship and Small Business in Oklahoma

Koch Communications continues its #HashOut social media series with Entrepreneurship and Small Business in Oklahoma, at 11 a.m. on May 31. WHAT: #HashOut is a monthly social media gathering, and this month we are talking about entrepreneurship and small business in Oklahoma. Examples of questions we plan to ask include: What could Oklahoma do to attract more […]

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From The Trash To Above the Fold

Every public relations practitioner faces the same question: How can I get my message out into the world? While we figure out how to make use of an onslaught of emerging digital marketing tools, there remains one tried-and-true method to accomplish the goal: the traditional press release.

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KC Blog Video Hosting

The Showdown: Native Video vs. Hosted Video

If your digital content strategy involves video, you’ve probably asked yourself some of these questions: Where do I distribute my video online? Where will it perform best?

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Get It Right with KPIs

Get It Right With KPIs

KPIs, or Key Performance Indicators, are a set of metrics used to define and measure success for your business. These metrics are set based on your company’s objectives, goals and strategies.

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