Using Facebook Audience Insights Blog

Are you there, audience? It’s me, Facebook.

Identifying your true target audience involves finesse, but it can be done.

Read More
Web Retargeting for Social Ads

Shift Your Retargeting Strategy Into High Gear

Programmatic retargeting allows your brand to respond with increasing agility and accuracy.

Read More
UTM Codes and Facebook Pixels

Facebook Pixels and UTM Codes – A Love Story

To have a holistic view of ad performance we often look to UTM codes and Facebook Pixels. Utilizing different analysis tools is essential for our success.

Read More
Social Media Retargeting Ads

RETARGETING ADS FOR SOCIAL MEDIA

Parts of digital advertising are becoming less effective. However, as technology advances, marketers and business owners have an opportunity to utilize highly targeted paid media.

Read More