Using Facebook Audience Insights Blog

Are you there, audience? It’s me, Facebook.

Identifying your true target audience involves finesse, but it can be done.

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Web Retargeting for Social Ads

Shift Your Retargeting Strategy Into High Gear

Programmatic retargeting allows your brand to respond with increasing agility and accuracy.

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UTM Codes and Facebook Pixels

Facebook Pixels and UTM Codes – A Love Story

To have a holistic view of ad performance we often look to UTM codes and Facebook Pixels. Utilizing different analysis tools is essential for our success.

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Social Influencers and PR

Come One, Come All – Inviting Social Influencers into the PR Ring

Influencer marketing is still on the rise and it’s changing how we approach PR.

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KC Blog Video Hosting

The Showdown: Native Video vs. Hosted Video

If your digital content strategy involves video, you’ve probably asked yourself some of these questions: Where do I distribute my video online? Where will it perform best?

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