From The Trash To Above the Fold

Every public relations practitioner faces the same question: How can I get my message out into the world? While we figure out how to make use of an onslaught of emerging digital marketing tools, there remains one tried-and-true method to accomplish the goal: the traditional press release.

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KC_Blog_Media Kit from 1999

Your Media Kit is Stuck in 1999

We’ve put together five tips to help you transition your media kit into the digital age.

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AP Stylebook Changes

Stylebook Ch-ch-ch-ch-changes

Keeping with the latest AP Stylebook helps you build trust as you work on distributing your message across multiple channels.

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