Social Influencers and PR

Come One, Come All – Inviting Social Influencers into the PR Ring

Influencer marketing is still on the rise and it’s changing how we approach PR.

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From The Trash To Above the Fold

Every public relations practitioner faces the same question: How can I get my message out into the world? While we figure out how to make use of an onslaught of emerging digital marketing tools, there remains one tried-and-true method to accomplish the goal: the traditional press release.

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Get It Right with KPIs

Get It Right With KPIs

KPIs, or Key Performance Indicators, are a set of metrics used to define and measure success for your business. These metrics are set based on your company’s objectives, goals and strategies.

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KC_Blog_Media Kit from 1999

Your Media Kit is Stuck in 1999

We’ve put together five tips to help you transition your media kit into the digital age.

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10 Tips for Being on Camera

We work with clients to get them camera ready, and we know that preparation is key to not only reduce those nerves but also to a successful media story.

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